Real Estate Issues

Why So "Aggressive"?

Way too often these days I hear real estate agents tell prospective clients that their firm "aggressively markets" its listings.

Agents use the term "aggressive" when referring to their services because it is a buzz word. Agents want to invoke images in the prospective client's mind of a fast paced "wheeler and dealer" type that can get [...]

Substance vs. Style

There was a day where a real estate agent would distinguish the quality of their services based upon their knowledge and experience in real estate transactions.

Today most agents no longer even attempt to distinguish their services upon substance. Instead they rely upon style to try to win over clients.

While there are many agents who do [...]

"My Way or The Highway"

It always amazes me when someone says to me, "well, that is not the way we do it here." The implication, of course, is that their way is correct and my way is incorrect.

While I can respect a person who believes their method is the correct way, people who say, "well, that is not the way we do it here" typically do not respect any other [...]

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